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Fizz is America's Biggest College Social App

Reach Gen Z where campus culture happens

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The Fizz app open to a campus community feed

Highlights

1M+

Audience Scale

Trusted by over 1M U.S. college students

750+

School Count

Built exclusively for verified students

5.5

Average sessions per day

The best way for students to stay informed about their campus culture

40M

Posts made

Real conversations in private campus communities

Trusted by

AmazonPerplexityLinkedInJubileeKalshiWeee!Sony PicturesQuizlet
Why Fizz

Fizz is the Social Layer of College Life

Fizz gives brands a direct line into the conversations, recommendations, events, purchases, and peer influence shaping college life. More than 8,000 trained student moderators help keep those campus communities safe and authentic.

Native Solutions

Integrate your brand directly into the daily Fizz experience, appearing natively among organic content across the community.

Full-Service UGC

Fizz's UGC Program connects your brand with our vibrant community of verified Gen Z campus creators to produce authentic, share-worthy content on Fizz and across TikTok/Instagram.

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Our Audience

We have the most captivated Gen Z audience

Fizz is where college students discover what's happening, ask what to try, share what they love, and make plans with the people around them. Built for verified students and embedded in daily campus life, Fizz gives brands a direct line to the peer conversations that shape what Gen Z buys, uses, and talks about next.

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57%

Share

Students love sharing posts from Fizz and carry those conversations beyond the platform.

58%

Perform a search

Students come in with high intent for finding utility, not passive scrolling.

64%

Vote in polls on Fizz

Fizz users actively participate on the platform and learn what their peers think.

52%

Trust their peers first

Over half of Fizz's audience say their peers most influence what they try and buy.

Used by over 95% of students at

DukeYaleHowardDartmouthVanderbiltNorthwesternRiceWake ForestMITPrincetonTulaneGeorgetownSMUEmoryStanfordNotre Dame
Capabilities

How we help bring your brand to life on Fizz

Make a strong first impression

Own the moment students open Fizz. Front Door Takeovers put your brand at the top of the feed for maximum first-glance reach across every campus you target.

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Front Door Takeover
Campaign Tools

Campaign Targeting & Measurement

Targeting

  • Geo (State/DMA), Community (School), Graduation Year
  • Frequency Cap supported at campaign and placement level

Brand Safety

  • Topic exclusion
  • Keyword exclusion

Reporting

  • Delivery: Impressions, Clicks, CTR
  • Video: Plays, Video Completes, Video Completion Rate, Play Time

Brand Lift Study

  • Measure the campaign lift for: Brand Awareness, Positive Perception, Consideration, Purchase Intent, Competitive Share
Case Studies

A proven track record

Truth Initiative sponsored Fizz poll about relieving stress, with a nicotine warning and a Learn more call to action.Truth Initiative sponsored Fizz poll about relieving stress, with a nicotine warning and a Learn more call to action.
America's largest nonprofit public health organization dedicated to preventing youth and young adult nicotine addiction and helping anyone quit reached 274,000 college students on Fizz with a 5-day poll about mental health. This high-engagement ad format drove 19K students to participate in the poll, with 4.03% clicking through from the results page to learn more about quitting nicotine resources.
Truth Initiative
The Cut sponsored Fizz post offering Howard students a chance to win free haircuts for a year.The Cut sponsored Fizz post offering Howard students a chance to win free haircuts for a year.
The world's largest barbershop platform worked with Fizz to participate in campus culture, grow awareness, and drive app trials. A/B testing across multiple creative variations and Fizz communities drove over 10,000 clicks to the brand's app store landing page and an 8% click-to-install conversion rate.
The Cut
Fresh Prints sponsored Fizz post where the winning sorority gets $1,000 in merchandise and the participant gets a $15 gift card.Fresh Prints sponsored Fizz post where the winning sorority gets $1,000 in merchandise and the participant gets a $15 gift card.
A national apparel brand specializing in custom designs for college Greek life and clubs worked with Fizz to target a specific campus and launch a schoolwide contest. The promotion drove a 0.5% CTR on in-app native placements with landing-page visitors signing up at a 20% conversion rate.
Fresh Prints

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LightspeedNEAOwl VenturesOCGROW Ventures